Telecom

Inside Verizon Media's selloff, where people are talking what went wrong and what's next for Yahoo, AOL, and TechCrunch under Apollo

9 days ago   |   By Business Insider

Summary List Placement Verizon has pulled back on its once-big media and advertising ambitions.
The telecom giant just sold Verizon Media to private-equity firm Apollo Global Management for $5 billion. The deal includes Techcrunch, Engadget, Yahoo, AOL and Verizon's advertising technology.
The sale marks a big strategic change for Verizon, which spent $9 billion to acquire AOL and Yahoo. Verizon hoped to use its telecom data to build an advertising and media powerhouse to compete with Google and Facebook. But Verizon since wrote down its media investments by $4.6 billion and sold off media...
Read more ...

 

Verizon's data dreams, denied

Verizon's data dreams, denied

9 days ago   |   By Business Insider

Summary List Placement Hi and welcome to the Insider Advertising newsletter, where we break down the big news in advertising and media news, including:
Jitters inside Verizon Media Group ;
JetBlue picks a new agency ;
Peloton malfunctions.
First, we're seeking nominations for the world's most innovative CMOs. Submit here .
And, if you got this email forwarded, sign up for your own here .
Verizon's privacy problem
Privacy concerns are casting a big shadow over the ad world. It's top of mind for every advertiser with Apple now limiting access to user data. It's one of the big presenter...
Read more ...

 


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Target, Starbucks, and other retailers may face a 'horrible' new wave of...

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Summary List Placement The Centers for Disease Control and Prevention's relaxing of rules around wearing masks to slow the spread of the coronavirus is likely to create an ugly... Read more ...

A guide to data mining, the process of turning raw data into business insights

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Summary List Placement Data mining is a process that turns raw data into actionable insights for businesses and institutions - it is a branch of analytics that finds patterns... Read more ...

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Summary List Placement Every single Democratic lawmaker in the House and Senate says they've received a COVID-19 vaccine, according to a new CNN survey. Things are quite... Read more ...

The Latest: Delta Air Lines requires shots for new workers

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Summary List Placement Lumber futures fell for the fifth straight day on Friday in the longest losing streak for the commodity in 2021. The fall brings a reprieve for home... Read more ...

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Billionaire Mike Novogratz reveals that crypto makes up 85% of his wealth...

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Facebook loses last ditch attempt to derail DPC decision on its EU-US data flows

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